HEARTSIDE

Designed with enough range to move across different models of care.

HEARTSIDE

Designed with enough range to move across different models of care.


HALO VET

Designed with enough range to move across different models of care.


Warm. Refined. Human.


Heartside is built around one of the most enduring ideas in veterinary medicine: the relationship between people, pets, and the people trusted to care for them.


Its logo mark suggests a bird gently held, with a heart emerging in the space between. Together, the forms become one larger heart, creating a symbol of care, connection, and the moments we are trusted to hold.


Warm color, expressive typography, and a restrained visual system give Heartside an identity that can move naturally across veterinary care, from everyday medicine to the most meaningful transitions at end of life.


Warm. Refined. Human.


Heartside is built around one of the most enduring ideas in veterinary medicine: the relationship between people, pets, and the people trusted to care for them.


Its logo mark suggests a bird gently held, with a heart emerging in the space between. Together, the forms become one larger heart, creating a symbol of care, connection, and the moments we are trusted to hold.


Warm color, expressive typography, and a restrained visual system give Heartside an identity that can move naturally across veterinary care, from everyday medicine to the most meaningful transitions at end of life.


Warm. Refined. Human.


Heartside is built around one of the most enduring ideas in veterinary medicine: the relationship between people, pets, and the people trusted to care for them.


Its logo mark suggests a bird gently held, with a heart emerging in the space between. Together, the forms become one larger heart, creating a symbol of care, connection, and the moments we are trusted to hold.


Warm color, expressive typography, and a restrained visual system give Heartside an identity that can move naturally across veterinary care, from everyday medicine to the most meaningful transitions at end of life.

LOGO + SUBMARK

LOGO + SUBMARK

LOGO + SUBMARK

TYPOGRAPHY

TYPOGRAPHY


PALETTE

Warm White

#F8F5EF

Soft camel

#C9A27E

dusty rose

#B86C7A

plum

#4B2842

warm stone

#D8D0C8

mushroom

#A89A8E

rose mist

#E5CDD1

deep plumb

#24141F


PALETTE

Warm White

#F8F5EF

Soft camel

#C9A27E

dusty rose

#B86C7A

plum

#4B2842

warm stone

#D8D0C8

mushroom

#A89A8E

rose mist

#E5CDD1

deep plumb

#24141F


PALETTE

Warm White

#F8F5EF

Soft camel

#C9A27E

dusty rose

#B86C7A

plum

#4B2842

warm stone

#D8D0C8

mushroom

#A89A8E

rose mist

#E5CDD1

deep plumb

#24141F

SEE Heartside
BROUGHT TO LIFE

From vehicle graphics and scrubs to signage and print,

Halo is ready to come to life in practice.

SEE Heartside
BROUGHT TO LIFE

From vehicle graphics and scrubs to signage and print,

Halo is ready to come to life in practice.

SEE HALO
BROUGHT
TO LIFE

From vehicle graphics and scrubs to signage and print,

Halo is ready to come to

life in practice.

Brand concepts and creative assets shown here are original work of

Branded and may not be reproduced or used without permission.

Brand concepts and creative assets shown here are original work of Branded and may not be reproduced or used without permission.

Brand concepts and creative assets shown here are original work of

Branded and may not be reproduced

or used without permission.